WTR

What's happening on the water

Life is better on the water.

WTR is where life on the water comes together: where to go, what's happening next, and what to wear and bring.

Your day on the water starts here.

Find where to go, see what's happening, and check what's nearby: live music, happy hours and fuel.

The WTR Boating Map

The map every boater needs

Find where to go, see what's happening, make a plan. Everything worth boating to in Southwest Florida, in one free map. Check WTR before you head out.

Beaches & sandbars Lunch & drinks Marinas Wildlife & parks
Plan the dayLive wind and wave forecasts, the best window of the day, and how far every stop is from you.
Find the funLive music, happy hours, parades and races at spots with a dock, or a short walk from one.
Gas up and goFuel docks across the region with posted prices labeled by source and date, plus marinas and ramps.

WTR Travel ยท Dream Vacations

Your next cruise starts here.

Book cruises and dream vacations with WTR Destinations, powered by Dream Vacations. Search the sailings yourself, or tell us where you want to go and we'll plan it with you.

CruisesAll-inclusive resortsGroup & family tripsHoneymoons & girls trips

Plan my trip

Tell us the basics and we'll reach out with ideas.

No commitment. We reply by email.

Work with WTR

Put WTR in your business.

Get on the map. Get in the store. Get in front of boaters. For restaurants, marinas, resorts, hotels, boat dealers, boutiques, bars and waterfront businesses.

Get in the store

Carry WTR products (swim, towels, totes and more) in your restaurant, marina store, resort or boutique.

Ask about wholesale

Get your business on the map

Put your business in front of WTR's boating audience: a custom tag with your name and logo right where you sit on the water.

Get on the map

Work with WTR

Promote your business, event, live music, happy hour or special to the boaters who check WTR before they head out.

Promote your business
Coastal map-print collectionCustom branding with your logoMade with recycled materialsSouthwest Florida based

Shopping for yourself? SwimApparelBeach towelsAccessoriesShop all โ†’

Take WTR with you

Wrap yourself in the map.

The Barrier Islands Beach Towel โ€” oversized, soft, and printed edge-to-edge with the same Southwest Florida map on everything else in the shop. Doubles as a throw for bonfire nights on the sand.

Shop the Beach Towel

What's happening on the water.

WTR is your guide to where to go, what to do, and what's happening next. Check WTR before you get on the boat.

MAPWHAT'S HAPPENINGTRAVELSHOPWORK WITH WTR